What Impact Does CEO Productivity Have in Your Business?
Dr. Bruce Baker
Human Capital Advisor
Once upon a time, a young man started a business selling insulation to chemical plants. The young man loved talking to his clients and regularly dropped by to check on them personally. He was a good salesman. He always kept his word and did good work at a fair price. Therefore, his business grew rapidly. He hired workers, opened lines of credit, and rented office space. In less than ten years, his revenue was measured in the millions. To most, it seemed that his life was great. Like many young men, he had a young bride and young children. While she was a patient and loving wife, she began to grow tired of his long hours and grumpy moods. He regularly missed important family events and seldom came home in time for dinner. He felt guilty for causing her anguish.
Additionally, the young CEO had started experiencing health problems. He never had time to eat properly or exercise. He was frustrated by almost everything about his company. He no longer had time to spend with clients and check on jobs.
The business was not fun. Not anymore. Now he had meetings. Meetings about personnel issues. Meetings with accountants. Meetings with lawyers. He did not like meetings. He wanted to be a salesman and he hardly ever had the chance to meet with clients anymore. He was close to burnout. He was beginning to consider getting out of his business entirely.
In the midst of his pain, he met with a friend after work. Turns out his friend had experienced many of the same problems and frustrations. “What did you do?” he asked. “I hired a coach.” The executive, not so young anymore, was thunderstruck. “A coach!?!” He had never heard of such a thing.
Fast forward twelve months and our executive is beaming. He has filled his toolbox with resources to manage his business more productively. He spends the majority of his time on activities that bring the biggest return for his company. He has trained a trusted second-in-command that is skilled at tasks our businessman despised. His wife is happier; his health is better. Life is moving in the direction of great again.
If you find yourself frustrated with your lack of productivity, review our whitepaper on Executive Productivity to learn more about what we are doing internally and how you can increase your own productivity.
